Daniil BerdinskikhDigital products and AI transformation
I turn business challenges
into working
digital products
I research business processes, design AI-enabled digital products and take them from hypothesis to working implementation — across analytics, B2B platforms and internal systems.
Lead Digital Marketing Specialist at Sdelka.rf, where I drive AI transformation initiatives.
Selected projects
Public digital products, B2B platforms and internal AI systems designed around real business processes and demonstrated use.
Closed system

Electronic voting platform
A B2B platform used by 300+ delegates for 50+ votes with zero technical failures.
Public productAI-enabled

Metra.media
An AI-enabled SaaS for real estate agents with 10 AI tools and 84 registered agents.
Closed systemAI-enabled

AI agents for a foreign trade company
An internal system of 11 AI agents connected to CRM, documents and a knowledge base.

About
I build digital products at the intersection of business, marketing and technology. My career has evolved from marketing and leading digital initiatives to independently building digital platforms, analytics products and AI-enabled systems.
I dig into business processes, identify problems and opportunities for growth, design solutions, build working products through AI-assisted development and take them into real-world use. I drive AI transformation initiatives within companies, build independent digital products, and research how generative AI is changing marketing, search and the way businesses operate.
Open to professional collaboration
Get in touch to discuss speaking, publications, research, mentoring or a joint digital project.
